JustSell and WooCommerce both power online stores, but take different approaches. WooCommerce is a flexible, self-hosted WordPress plugin you assemble and maintain yourself, while JustSell is a fully hosted platform combining B2C retail with native B2B wholesale, EPOS, rental and appointments, with 0% commission and no plugins to manage. JustSell suits multi-channel and trade businesses that want it built in; WooCommerce suits developer-led, WordPress-based builds.
See how JustSell compares with WooCommerce. No hidden commission, no surprises.
JustSell
| JustSell | Feature | WooCommerce |
|---|---|---|
| Fully hosted & managed | Setup & hosting | Self-hosted (you manage) |
| No code, guided setup | Technical skill needed | Developer / technical setup |
| Built in | B2B / wholesale ordering | Paid extensions required |
| Native | Customer-specific pricing | Requires plugins |
| iOS & Android included | Your own branded mobile app | Third-party app builders |
| Built-in EPOS | EPOS / in-store till | POS plugin required |
| Built in | Rental & appointments | Plugins only |
| Handled for you | Security & maintenance | Your responsibility |
| 0%, keep 100% | Commission on sales | No commission, but hosting + plugin costs |
| Included | B2C online store | Included (via WordPress) |
| Growing + open API | Plugin & theme ecosystem | Very large (advantage) |
WooCommerce has no plans to choose from — the plugin is free and the bill is hosting plus the extensions you need. Add up a real Woo store here, and put it next to the JustSell plan you pick.
WooCommerce itself is free
The core plugin costs nothing and takes 0% of your sales. What you pay for is the hosting it runs on and each extension you add.
WooCommerce puts most stores at $25–$350 a month (about £19–£259). It opens on the low end — put your own figure in. JustSell hosting is included.
Updates, plugin conflicts, security and backups are yours to handle on a self-hosted store. WooCommerce publishes no figure for this, so it starts at £0 — put in what you pay, or leave it at zero if you do the work yourself.
Matched to your answers: you need wholesale ordering, so this is the plan that covers B2C and B2B in one.
Your monthly cost, side by side
A WooCommerce store costs you
£30 /mo
£19 hosting plus £132 a year of extensions. The plugin itself is free.
WooCommerce
Self-hostedTotal / month
£30
JustSell
All includedTotal / month
from £495
Commission on £96,000 of monthly sales
WooCommerce charges
£0 /mo
0% revenue share
JustSell charges
£0 /mo
Every order, forever
Neither platform takes a cut of your sales, so the difference here is what you pay to run the shop, not what it skims off the top.
At this setup
WooCommerce is £465/month cheaper
On entry hosting with few extensions, Woo is hard to beat on subscription cost alone. What it does not include is the hosting, updates, security and plugin maintenance you take on — the table below shows where that lands.
Comparing JustSell with a self-hosted WooCommerce build.
| Feature | WooCommerce | JustSell |
|---|---|---|
| Commission on sales | 0% revenue share | 0%, on any gateway |
| Software licence | Core plugin is free and open source | One subscription, no per-extension licences |
| Hosting | You buy and manage it — $25–$350/month | Hosted, maintained and updated for you |
| Updates, security & backups | Your responsibility (or your agency’s) | Handled for you |
| B2B / wholesale ordering | Paid extension, from $179/year | Built in, with per-customer pricing |
| Bookings & hire | Paid extension, from $249/year | Built in |
| In-store till | No first-party POS — third-party plugin | Built-in EPOS, quoted with your plan |
| Your own branded app | Third-party app builder | Your own iOS and Android app |
| Staff accounts | Unlimited WordPress users | Unlimited, no per-seat charge |
| Customisation | Open source — change anything (advantage) | Configurable, with an open API |
Pick the platform that matches how you sell.


How JustSell and WooCommerce each handle the essentials.
JustSell is fully hosted and maintained for you, while WooCommerce is self-hosted, so hosting, security, backups and updates are your responsibility.

JustSell
Hosting, performance, security and updates are all handled, with white-glove onboarding to get you live.

WooCommerce
You arrange and manage your own hosting, SSL, backups and plugin/security updates, or pay someone to.
JustSell offers guided, no-code setup, whereas WooCommerce is a WordPress plugin that generally needs technical or developer input to configure well.

JustSell
No code required, the team helps configure your store and the channels you need.

WooCommerce
Installing, theming and wiring up the right extensions typically calls for developer or agency help.
JustSell includes B2B and wholesale ordering natively, while WooCommerce depends on paid third-party extensions for equivalent functionality.

JustSell
Trade accounts, quick-order pads, customer-specific pricing and credit terms are built in.

WooCommerce
Wholesale usually means buying and configuring extensions such as Wholesale Suite, then maintaining them.
JustSell builds EPOS, rental and appointments into the platform, whereas WooCommerce adds each of these through separate plugins.

JustSell
In-store EPOS, rental/hire and bookings share one catalogue, stock and customer base.

WooCommerce
POS, rental and bookings each require their own plugins, which you install, pay for and keep updated.
JustSell is one predictable monthly subscription, while WooCommerce is "free" software with costs spread across hosting, themes and multiple paid extensions.

JustSell
A predictable monthly subscription, 0% commission, with core channels included, so fewer add-ons to buy.

WooCommerce
The core plugin is free, but hosting, premium themes and extensions add up and recur.
A balanced look at the strengths and trade-offs of each platform.
JUSTSELLPros
Built for B2B commerce as well as retail
Customer-specific & contract pricing native
Wholesale ordering workflows and trade accounts
0% commission, keep 100% of revenue
Retail, EPOS, rental and appointments in one platform
Your own branded iOS & Android app
Cons
Smaller third-party app store than WooCommerce
Newer, less globally recognised brand name
WOOCOMMERCEPros
Free, open-source core
Huge plugin & theme ecosystem
Full control and customisation
Great fit if you already run WordPress
Cons
Hosting, security & updates are your responsibility
B2B, POS, rental & bookings need paid extensions
Technical setup, and costs add up across hosting + plugins
No native branded mobile app
See how JustSell measures up against the other tools you may be weighing up.
Get a tailored quote for your business, or book a live demo to see JustSell in action.
Schedule a free, no-obligation demo with our retail specialists and see how JustSell can transform your business.
Everything you need to know about how JustSell compares with WooCommerce.
For wholesalers, JustSell is generally the stronger fit because B2B ordering, customer-specific pricing, quick-order pads and credit accounts are built in. On WooCommerce, wholesale usually depends on paid extensions such as Wholesale Suite, which you then have to configure and maintain yourself.
WooCommerce can support B2B wholesale, but only by adding third-party extensions for customer-specific pricing, trade accounts and bulk ordering. JustSell includes this functionality natively, so there are no extra plugins to buy, configure or keep updated.
Yes. JustSell is fully hosted with guided, no-code setup and white-glove onboarding. WooCommerce is a self-hosted WordPress plugin, so you are responsible for hosting, installation, security, updates and choosing/configuring the right extensions.
No. JustSell is a fully hosted SaaS platform, so hosting, performance, security and maintenance are handled for you. WooCommerce is self-hosted, meaning you arrange and manage your own hosting, SSL and backups.
Yes. JustSell is built in the UK with GBP pricing, UK payment gateways and UK-based onboarding, and it combines retail, wholesale, EPOS, rental and appointments in one hosted platform, without the technical overhead of running WooCommerce yourself.
Yes. JustSell offers guided migration and white-glove setup, including importing your products, customers and orders, rebuilding your storefront and configuring the channels you need, so you can move off self-hosted WooCommerce with minimal disruption.
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