About JustSell
JustSell is an all-in-one UK ecommerce platform for Retail, Wholesale, Distribution, Manufacturing, B2C and B2B, EPoS, Food Ordering, Rental and Appointment businesses. We help them grow without the burden of high costs, per-sale commission or restrictive contracts. JustSell is a product of Uptivity Apps, an award-winning software company based in Newcastle upon Tyne.
Building the future of ecommerce, one innovation at a time
The who
JustSell is a product of Uptivity Apps, an innovative and award-winning creative software company based in Newcastle upon Tyne, England, U.K. Uptivity has been building business software since 2012 and launched JustSell, its ecommerce platform, in 2019. It sits alongside Uptivity's other products, and it is the one built for businesses that sell.
The why
We built JustSell because selling online had become expensive in ways that had nothing to do with selling. A cut of every order here, a paid plugin there, a quote for every change you wanted to make. We think a business should be in control of its own ecommerce, and should know exactly what it pays.
0% commission on sales. Your growth is yours. We never take a percentage of what you sell, however big your best month gets.
No plugin fees. The Wholesale trade portal, EPoS, your branded Customer Ordering App, the Sales Rep App, Rental and Appointments are part of the platform, not an app-store bill that climbs every time you need one more thing.
No customisation costs. Colours, fonts, layouts, product pages and checkout are yours to change from the admin, so a new look does not start with a developer quote.
Affordable, predictable pricing. One fixed monthly subscription from £35, with no transaction fees and no surprise charges. You can budget for it a year ahead.
You stay in control. Your data, your customers and your choice of payment provider. No long-term contracts and no technology lock-in holding your business in place.
The where
JustSell is built and supported from Newcastle upon Tyne. During the Industrial Revolution this was a hub of innovation and cutting-edge technology, where businesses emerged, expanded and went on to lead the world. We like that we get to keep doing the same thing from the same place.
Being UK-based matters for a practical reason too: the people who answer your questions are the people who build the platform, working the same hours as you. From here we support retail, wholesale, distribution and service businesses trading across the UK and around the world.
The mission
Our mission is to make an ecommerce platform that a growing business can afford to stay on. In practice, that comes down to four commitments we hold ourselves to.
Put you in control. Your store, your data, your customers and your choice of payment provider — decisions that belong to your business, not to your software.
Keep what you pay predictable. One fee you can plan a year around, whether you have your quietest month or your best one.
Give you one system, not five. Selling, stock, orders and customers in one place, so your team stops reconciling systems that were never meant to talk to each other.
Grow with you, not off you. Add channels, locations and product lines as you expand, without your success turning into a bigger invoice from us.
The principles that guide everything we do at JustSell
Innovation first
We constantly push boundaries to deliver cutting-edge solutions that keep our clients ahead of the curve.
Customer success
Our clients' growth is our success. We're committed to providing exceptional support and solutions.
Trust & transparency
We build lasting relationships through honest communication and reliable, secure solutions.
Want to see the work? Browse our customer success stories, explore solutions by industry, or get in touch.