JustSell vs BigCommerce
JustSell and BigCommerce are both hosted platforms with no per-sale transaction fees, but they focus differently. BigCommerce is a scalable retail SaaS with native B2B on its higher tiers, while JustSell combines B2C retail with built-in B2B wholesale, EPOS, rental and appointments and your own branded app, all with 0% commission and no sales-based plan limits. JustSell suits multi-channel and trade businesses; BigCommerce suits scaling retailers.
How JustSell stacks up
See how JustSell compares with BigCommerce. No hidden commission, no surprises.
JustSell
| JustSell | Feature | BigCommerce |
|---|---|---|
| Built in (all plans) | B2B / wholesale ordering | B2B Edition (higher plans) |
| Native | Customer-specific pricing | Customer groups / B2B Edition |
| iOS & Android included | Your own branded mobile app | Third-party only |
| Built-in EPOS | EPOS / in-store till | Via integrations |
| Built in | Rental & appointments | Apps only |
| 0%, keep 100% | Transaction fees | No transaction fees |
| Any gateway, no lock-in | Payment gateways | Many gateways, no added fees |
| No sales thresholds | Sales-based plan limits | Plan tier by annual sales |
| Included | B2C online store | Included (core strength) |
| Built in | Multi-channel (Amazon, eBay) | Strong native channels |
| Growing + open API | Third-party app store | Large app marketplace |
What you would actually pay
Answer the same questions BigCommerce's pricing page asks. We work out which plan your sales and features put you on, then put its real cost next to the JustSell plan you pick.
BigCommerce's cheaper headline prices are the annual ones — £221/mo on Scale against £295 billed monthly.
BigCommerce caps each plan by your yearly online sales, so growth alone can move you up a tier. Yours works out at £1,152,000 a year.
JustSell charges 0% either way, on any gateway.
£74 each per month on Scale. A separate trade store is the usual reason. JustSell runs B2C and B2B on one plan.
Matched to your answers: you are pricing a straight online store, so this is the B2C plan. Tick customer-specific price lists above and it switches to the B2C + B2B plan.
Your monthly cost, side by side
On BigCommerce you would be on
BigCommerce Scale — £221/mo
The cheapest plan that covers £1,152,000 a year of online sales.
BigCommerce
Scale- Subscription
- £221
- Transaction fees
- £0
Total / month
£221
JustSell
0% commission- Retailer / B2C
- from £36
- Storefronts
- Included
- Transaction fees (0%)
- £0
Total / month
from £36
Transaction fees on £96,000 of monthly sales
BigCommerce charges
£0 /mo
0% on an embedded provider
JustSell charges
£0 /mo
Every order, forever
On an embedded provider BigCommerce takes nothing either — the difference here is the subscription and what each plan includes, not a cut of your sales.
You would keep
£2,220 / year
£185 a month, on £96,000 of monthly sales.
What each one includes at that price
Comparing JustSell with the BigCommerce Scale plan your answers point to.
| Feature | BigCommerce Scale | JustSell |
|---|---|---|
| Commission on sales | 0% with an embedded payment provider | 0%, on any gateway |
| Payment provider | Fee applies unless you use an embedded provider | Bring your own, no platform fee |
| Online sales limit | Up to $2,000,000 a year, then you move up a plan | No sales threshold on your plan |
| Customer groups & segmentation | Included | Included |
| Customer-specific price lists | Performance tier only | Native trade pricing on standard plans |
| Extra storefronts | £74 per storefront per month | B2C and B2B storefronts on one plan |
| Inventory locations | Up to 8 | Unlimited |
| In-store till | No first-party POS — third-party integration | Built-in EPOS, quoted with your plan |
| Rental, hire and bookings | Third-party apps only | Built in |
| Your own branded app | Needs a third-party app builder | Your own iOS and Android app |
Which platform is best for you?
Pick the platform that matches how you sell.
JustSell is best for
- Wholesalers
- Distributors
- Manufacturers
- B2B & trade businesses
- Multi-channel retailers (online + EPOS)
- Rental & appointment-based businesses
BigCommerce is best for
- Fast-growing D2C & retail brands
- Merchants wanting no transaction fees
- Multi-storefront businesses
- Sellers using many channels (Amazon, eBay)
- Teams wanting native B2B on a retail SaaS
Feature-by-feature comparison
How JustSell and BigCommerce each handle the essentials.
B2B & wholesale ordering
Both platforms offer native B2B, but JustSell includes it on standard plans while BigCommerce concentrates its fuller B2B tooling in the higher-tier B2B Edition.
JustSell
Trade accounts, quick-order pads, customer-specific pricing and credit terms are built in on standard plans.
BigCommerce
B2B Edition adds company accounts and quotes, but the richer wholesale features sit on higher-cost tiers.
Sales-based plan limits
JustSell has no sales-based plan thresholds, while BigCommerce ties your plan tier to annual online sales and moves you up as you grow.
JustSell
Grow revenue without being pushed onto a more expensive plan by a sales cap.
BigCommerce
Exceed the annual online-sales threshold for your plan and you are automatically upgraded to the next tier.
Transaction fees
Neither platform charges per-sale transaction fees, so on fees alone they are evenly matched.
JustSell
0% commission and no per-sale fee, on any payment gateway.
BigCommerce
No transaction fees on any supported gateway, a genuine strength.
Built-in channels
JustSell builds EPOS, rental and appointments into the platform, whereas BigCommerce covers these through integrations and apps.
JustSell
In-store EPOS, rental/hire and bookings share one catalogue, stock and customer base.
BigCommerce
Strong online and multi-channel retail; POS, rental and bookings rely on integrations or apps.
Branded mobile app
JustSell includes your own branded iOS and Android app, while BigCommerce relies on third-party tools for a native branded app.
JustSell
Your customers get an app under your brand with push notifications and one-tap reorder.
BigCommerce
A dedicated branded app generally needs a third-party app builder.
Pros and cons
A balanced look at the strengths and trade-offs of each platform.
JUSTSELLBuilt for B2B, retail and multi-channel selling
Pros
Built for B2B commerce as well as retail
Customer-specific & contract pricing native
Wholesale ordering workflows and trade accounts
0% commission, keep 100% of revenue
Retail, EPOS, rental and appointments in one platform
Your own branded iOS & Android app
Cons
Smaller third-party app store than BigCommerce
Newer, less globally recognised brand name
BIGCOMMERCEScalable retail SaaS with no transaction fees
Pros
No transaction fees on any gateway
Solid native B2B (B2B Edition)
Strong multi-channel selling
Scalable, hosted SaaS
Cons
Plan tier is tied to annual sales thresholds
Smaller app ecosystem than Shopify
No native EPOS, rental, bookings or branded app
Fuller B2B features sit on higher tiers
Compare JustSell with other platforms
See how JustSell measures up against the other tools you may be weighing up.
Ready to switch from BigCommerce?
Get a tailored quote for your business, or book a live demo to see JustSell in action.
Book a call with an expert
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Frequently asked questions
Everything you need to know about how JustSell compares with BigCommerce.
For wholesalers, JustSell is generally the stronger fit because B2B ordering, customer-specific pricing, quick-order pads and credit accounts are built in on standard plans. BigCommerce offers native B2B through its B2B Edition, but the fuller wholesale tooling typically sits on higher-cost plans.
No. Like JustSell, BigCommerce does not charge per-sale transaction fees on any payment gateway. The main cost difference is that BigCommerce ties your plan tier to annual sales thresholds, while JustSell has no sales-based limits and includes more channels (EPOS, rental, appointments) in the platform.
BigCommerce plans include annual online-sales thresholds; exceed them and you are moved to a higher tier. JustSell does not apply sales-based plan limits, so growing revenue does not automatically push you onto a more expensive plan.
Yes, BigCommerce supports B2B through its B2B Edition, with features like customer groups and quotes. JustSell includes B2B wholesale, trade accounts and customer-specific pricing on standard plans, alongside EPOS, rental and appointments in the same system.
Yes. JustSell is built in the UK with GBP pricing, UK payment gateways and UK-based onboarding, and combines retail, wholesale, EPOS, rental and appointments in one platform, without sales-based plan limits.
Yes. JustSell offers guided migration and white-glove setup, including importing your products, customers and orders, rebuilding your storefront and configuring the channels you need, so you can switch with minimal disruption.
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